Merchandise

There Is More Than One Way to Spell Wiener:
The Story of Nu-Way Book

In his eighth book, Macon Telegraph columnist Ed Grisamore tells the amazing story of how the second-oldest hot dog stand in America has become a cultural and culinary icon. The book has been published by Mercer University Press.

In 1916, James Mallis immigrated to Macon from Greece and opened the city's first fast-food restaurant on Cotton Avenue. And, thanks to the misplacing of a few vowels by a local sign-maker, Nu-Way has intentionally misspelled W-E-I-N-E-R on its marquee since 1937.

The book covers the generations of families that have worked at Nu-Way, captures the passion of its loyal customers and tells the story of how the Norman Rockwell-like logo was painted by a former Macon fire chief. Even Oprah Winfrey once stopped by to dine on a chili dog and a Diet Coke.

Soda Jerk Hat
Add this favorite paper hat to your Nu-Way pop culture collection.
$1.29

"Long Way" Billed Cap
This is one of those accessories that you will hang onto forever. Khaki-colored cap and black bill. Cap features an embroidered version of the familiar Nu_way Weiners insignia; back touts the "I'd Go a Long Way..." slogan. One size fits all.
$16.99